Since its founding year 2024, the maison of Juleda has been pushing an interdisciplinary dialogue between nature, art, sculpture and architecture. To Juleda, Haute Couture is a transformative force that transcends limits and unites these various fields.
The Albanian-American designer started out at eight designing and sketching in her spare time. With a deep admiration of reading and writing, Juleda developed a unique art of storytelling through crafting handmade couture garments. With an intensifying passion, Juleda is particularly interested in exploring new experiences and unexpected fabrics to continually push the boundaries of what Haute Couture is.
Merging different disciplines in unexpected and avant garde ways has been paramount to Juleda's distinctive creative process which can be described as an inextricable bond between traditional craftsmanship and experimental technology of diverse natural materials.
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"I compose my work in a vivid world of bright imagination and sensual desire, where I sail in this dreaming universe bringing to existence dreamy designs. Because each piece is made so intimately and preciously, each collection strives to captivate people with a sensory experience evoking a bold sensation of enchantment and wonderment when looking at my work.
This collection attempts to materialize these dreams and whimsy, through a balance of silhouette, concept, texture, and bold colors. I aim for my work to encapsulate the essence of a fountain of wonder and a paradise of beauty and intricacy. Each design withstands turning tides, capable of passionate influence. The designs derive inspiration from nature, finding pleasure and enjoyment in the process of creating these looks. The connection between movement and the human body allows these diaphanous creations to live and flourish. "
